Required Sections Guidelines I. Executive Summary • One to two paragraphs in length • Summarize the critical events from the case that will be covered in the analysis • Briefly identify the major problems facing the main player • Summarize the recommended plan of action and include a brief justification of the recommended plan II. Identification of Key Stakeholders • Identify the key players in the case • Include stakeholders who are impacted because of the critical events • For each key player, identify events in the case that the stakeholder finds troublesome and would consider a problem; in doing so, quote the case III. Statement of the Problem • State the problems facing the main player • Identify and link the symptoms and root causes of the problems • Differentiate short term from long term problems • Conclude with the decision facing the main player IV. Causes of the Problem • Provide a detailed analysis of the problems identified in the Statement of the Problem • In the analysis, apply theories and models from the text and/or readings • Support conclusions and /or assumptions with specific references to the case and/or the readings V. Brainstorm 2 or 3 Suggestions for Solutions: • Identify criteria to evaluate these solutions (i.e. time for implementation, communication strategies, acceptability to management) • Explain each criteria in 1-2 sentences • Brainstorm two or three possible suggestions for solutions • Evaluate the pros and cons of each suggestion against the criteria listed • Suggest additional pros/cons if appropriate • Using models and theories, identify why you chose these suggestions, how they would work, and why VI. Recommended Solution, Implementation and Justification: Choose one of your Brainstorm Solutions from Section V and DEVELOP and FINALIZE it here. • Identify who, what, when, and how in your recommended plan of action • Solution and implementation should address the problems and causes identified in the earlier sections • Evaluate the recommended plan via the criteria in the previous section • Include a contingency plan(s) to back up the ‘ideal’ course of action • Describe the difficulties you expect to encounter in actually implementing the course of action under consideration, including any new problems VII. Appendix • Include a sample communication in this final section based on the recommendation being proposed, i.e. a Press Release, website notice, letter to target audience, etc.
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